the cellar series
The client needed a broader awareness play that expanded upon our previous world-building. So we came up with the idea for an underground series of concerts that brought our digital cellar environment to life. Then we partnered with one of the most intriguing acts on the planet and gave audiences everywhere unprecedented access.
Role: Concept + Content Development, Art Direction
Jenna Lindstrom (Concept) • Joy Barnett (Writer) • George Ellis (CD) • Craig Mikes (CD)