IT’S TIME FOR SOME NEW ENERGY.
The only time most people think about their energy provider is when their electricity goes out or they get a high bill. And we get it: change is hard.
But chances are your comfort zone has gotten too comfortable—and it’s costing you. So we called out this holdover behavior for what it is … ridiculous.
Role: Creative Direction, Concept Development, Art Direction
We also paid a rooster. Technically: 4 roosters. SAG (not quite) rates. Totally worth it.
Credits
Dan Crumrine (ACD/CW) • Craig Markus (ECD) • Amy Hurt (Producer) • Kate Chartier (Producer) • Matthew Morris & Jordan Lackey (Interactive)
Production: O Positive • Brian Billow (Director) • Sebastian Pfaffenbichler, AAC (DP) • Post: Sean Lagrange (Editor) • Arcade • Beast • Perfect Form